Get to grips with buyer personas with this 26-page guide and fully customisable template.
You are trying to attract the right prospects, but what do you really know about them? This is a guide to understanding and developing buyer personas to better target your campaigns, and generate better quality leads.In more detail:
What are buyer personas?
What are negative personas?
How can you use personas?
How do you create personas?
Blank templates - so you can get started right away!