Spot the Key Attributes for a Successful Engagement
Marketing dollars have shifted away from traditional outlets like PR and cold calling - but the skill sets of internal teams lag behind. For many businesses, the time and resources needed to master inbound marketing simply do not exist.
Content Marketing works.
But like with everything else, successful content marketing needs a strategy. In fact, B2B Marketers with a documented content marketing strategy are 300% more likely to rate their efforts as effective than those that don't.
See for yourself how our 28-page content marketing strategy can benefit your business, and how you can use it to build your own bespoke plan.
How well are your partners performing?
And what does a fruitful partnership look like to you?
The job of a Channel Sales Manager can be a tough one. When the performance of your business is not deemed entirely in your control, the job of defining relevant goals, and achieving consistent results becomes that much more difficult.