INBOUND MARKETING STRATEGY

Get the clarity and direction you need, to be able to execute effective inbound campaigns time and again
WHAT IS IT?

To be valuable, a strategy won’t be one-size-fits-all.  It goes beyond cheesy platitudes and feel-good mantras. Its directions have to be particular to your value proposition and the sales process you use to communicate that value to prospects. It will also specifically address the objections prospects have when they are considering your products or services. If a prospect says, “You’re too expensive,” how would you respond? A useful strategy answers the tough questions.

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STRATEGY CALL
Are you starting to consider your inbound marketing approach, and need some guidance on where to start?  Perhaps you’ve bought the marketing technology, but lack the content plan to make it deliver results?  Our 2-hour strategy call or meeting (depending on location) will help achieve clarity and what strategy to adopt, unique to your business:

  • 2-hour call or meeting
  • In-depth review of your ideal buyers
  • Design your sales and marketing funnel
  • Set goals for creating the ROI you desire

PRICE: £500

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FULL STRATEGY
Content marketing works.  But like with anything else, successful content marketing needs a strategy. In fact, B2B Marketers with a documented content marketing strategy are 300% more likely to rate their efforts as effective than those that don’t.  Our 26-page bespoke content marketing strategy could be the answer.  Including:

  • A 2-hour strategy call or meeting
  • A 26-page through-funnel content strategy, built by our experts
  • A walkthrough and review session

PRICE: £4,000

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+ WORKSHOP
For those businesses with their own team of marketers, coders and content creators, we offer the guidance necessary to execute your strategy in a timely and effective manner.  This package includes the strategy call or meeting and full strategy, followed by a full-day walkthrough with your marketing team, including:


  • Content walkthrough
  • Technology review and gap analysis
  • Guidance on marketing automation
  • Sales process considerations

PRICE: £6,000

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